British Boomerang King Wins Silver at Great British Entrepreneur Awards

What a year it’s been at Wicked! To top it off, Managing Director David Strang was awarded Silver for the Manufacturing Entrepreneur of the Year Award 2014.

The award was delivered in style with an evening of glitz and glamour at London’s Old Billingsgate, hosted by the one and only Gyles Brandreth.

In the space of 15 years, Wicked has grown drastically to become the world’s largest manufacturer of returning boomerangs and now export to over 35 major international markets – even Australia.

With over 88% of today’s toys being manufactured in China, Wicked well and truly buck the trend by producing all of its boomerangs and flying toys in the UK.

Selling over 5 million tri-blade boomerangs every year, Wicked’s success is attributed to David’s flair for taking a product from concept to reality to international acclaim. “It’s been an incredible journey since I started Wicked Vision* back in 1999,” comments David. “There have been challenges of every kind. My dream was always to produce boomerangs and export them internationally and I’ve never lost sight of that.” To date, David has thrown a boomerang in more than 80 cities and 30 different countries.

Having grown up in Australia, David spotted a gap in the UK market upon settling in London. “There were boomerangs, of course, but none of them actually worked.” He began by pioneering a soft and safe indoor boomerang to overcome the challenge posed by a cooler climate. Two years later, a fool proof range of tri-blade indoor and outdoor boomerangs were brought to market.

The company has recently launched the world’s most expensive production boomerang and flying disc made of proudly British made carbon fibre under a new, premium brand; Wicked Carbon.

Wicked Carbon – Just Launched!

Do you spend the final few months subtly scrutinizing the latest tastes, fads and fashions of your loved one in an attempt to pinpoint that perfect gift? Fret no more! Wicked has come to the rescue – just in time for Christmas.

Wicked is proud to unveil a premium range of proudly British made flying toys featuring the world’s most expensive production boomerang and flying disc under its new brand, Wicked Carbon.

Crafted from high grade carbon fibre and made right here in the UK, the Wicked Carbon Booma and Wicked Sky Rider Carbon are a playful fusion of style and substance. The result of over two years of development, both items are skilfully hand laid to achieve a beautiful silky black and silver finish.

Forming part of a limited collection of just 300 pieces to be sold worldwide, each item will be personally signed and numbered by owner and developer, David Strang, and accompanied by an instructional video nestled into bespoke packaging.

Both Wicked Carbon Booma and Wicked Sky Rider Carbon are a triumph of British craftsmanship and a delight to own either as a presentation piece or as a high performing flying toy for the discerning adult- come- child in us all.

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